Following the inception of AXELOS, a new commercial arm was created to extend the international reach of AXELOS' Best Management Practice products.
To facilitate conversations of a sales and marketing nature, separating them from the technical conversations on the products and their delivery, the AXELOS Global Partner Team are holding round tables in key regions around the globe.
Omar Hadjel - Global Partner Manager explains: "Our intention with the regional round tables is to give our partners around the world the opportunity to meet us and express their views on all aspects of the sales and marketing activities in a safe environment that is conducive to co-creating and increasing the size of the market for all of AXELOS' products in their region. The sales and marketing focus is a novel approach to discussing the already well-established Best Management Practice products and we look forward to connecting with our partners face to face and sharing initiatives to increase the ITIL® and PPM footprint in this region".
The objectives of the round table which form the basis for the agenda are to:
- Identify regional obstacles to sales and conversion of the ITIL and PPM suite of products (PRINCE2®, MSP®, M_o_R®, P3M3®, P3O®, MoP® and MoV®)
- Share regional market intelligence
- Understand local cultural enablers for sales and marketing as well as assessing product perception and awareness levels
- Agree on tactical sales and marketing activities to overcome the challenges that prevent the promotion and sales of AXELOS products in the region
Hadjel continues: "We are delighted to advise that our first round table will take place in Singapore this month with participants from India, Japan, China, Malaysia and Singapore.".
In 2014, AXELOS Global Partner Team intend to hold round tables in the following locations:
Central & South America
Participation to the round tables is by invitation only.
For further information on the round tables, please contact:
Sales & Marketing Executive
E: [email protected]