As part of the Global Partner Programme, AXELOS has developed Partner Marketing Academy (PMA), a service that provides free, online marketing resources, tools and benefits for Certified Partners.
The holistic marketing resources will support business growth through providing knowledge and guidance to support Certified Partners in a variety of ways, from creating objectives, and analysing the market to segmenting audiences and creating a marketing plan that aligns with sales strategy.
This addition to the Global Partner Programme covers both ITIL and PPM best practice frameworks and is an extension to the existing programme benefits such as white papers, sales leads, case studies, co-funded marketing campaigns and dual branded materials as well as product and training webinars coming soon.
As Kelvyn Lien-Hicks, AXELOS Sales and Marketing Director, said at the launch of the Global Partner Programme: "Now is really the time for ATOs and consulting partners to revisit their sales and marketing plans and have a response to the problems that organizations don't know they've got or the solutions they don't know how to find. The time to go out hunting for new business is here."
We'll be hosting an introductory webinar on 27 October 2014 to support the launch of the PMA and to give the opportunity to raise any questions or queries.
To join the first broadcast at 9.30am UK time, please follow this link.
To join the second broadcast at 5.15pm UK time, please follow this link.
For more information about the Partner Marketing Academy please email [email protected] or click here to read more and sign up to the Global Partner Programme.