Published 03 Jun 2021
Customer experience is the entirety of the interactions a customer has with an organization and its products. Ultimately, this either leads to value creation or it doesn’t. You can build the most sophisticated software application, but if it wasn’t created by including the o...
End-User Experience|IT service management (ITSM)|ITIL 4|Service management
Published 12 May 2015
It all started with a tweet and now I find myself debating Customer Experience (CX) on the AXELOS blog. My tweet posed something of a challenge to AXELOS: “Right AXELOS, I’ve decided here starts the campaign to replace ITIL® Business Relationship Management (BRM) and Servic...
Communication|Customer Experience|End-User Experience|ITIL|Service Desk|Service Management
Published 30 Jun 2020
ITIL ® 4 brought many modern concepts and approaches to Service Management. Many of those were previously thought to be exclusive to other areas like marketing and customer service. In this blog post, Airan Romero Savinon, Chief Operating Officer at Openser will cover the...
IT service management (ITSM)|ITIL 4|Service desk|Service management|Value
Published 22 Jun 2016
The initiative to establish a service request catalogue to automate fulfilment of the most commonly requested services and allow customers to log their support requests is a commendable one. It would meet the objective of reducing the calls to the service desk and therefore...
Continual Service Improvement (CSI)|End-user experience|IT Service Management (ITSM)|ITIL|Service catalogue|Service desk
Published 21 May 2020
The focus on customer experience has really taken off in recent years. However, customer experience won’t happen without employee engagement; having engaged staff means the company performs more effectively. Therefore, creating more engaged employees is what companies should...
Customer experience|Customer needs|Empowerment|End-User Experience|IT service management (ITSM)|IT services|IT transformation|ITIL 4
Published 20 Jul 2020
Why is mapping the customer journey with a service mindset important for organizations in the digital era? Until recently, customers have mostly engaged with organizations via person-to-person engagement, such as paying in a cheque at the bank. Now, there is an increasing d...
Certification|Customer experience|Customer needs|ITIL 4|Skills
Published 26 Nov 2020
In the pre-Covid world, what were the most important elements of customer service interaction and what’s changed? Taking the example of a restaurant, service was about managing the demands of customers such as their waiting time for a table, how long it took to get a menu an...
Customer engagement|Customer experience|Customer needs|Digital transformation|ITIL 4|Value
Published 10 Jun 2019
Why is the question “who really is your customer” important to ask in IT and IT services? It’s extremely important because it shapes what IT/ ITSM people do and why. It helps us define and focus on the right things, which includes going beyond the superficial view of who a ...
Customer experience|Customer needs|IT service management (ITSM)|IT services|ITIL 4|Value
Published 05 Nov 2020
What drives employee engagement today and how can organizations and their people remain passionate about customer experience? A recent AXELOS panel webcast explored how having motivated staff is good for business, customers and employee retention. These insights were sh...
Best practice|Customer engagement|Customer experience|Empowerment|ITIL 4|Leadership|Training
Published 10 Jun 2021
There is a growing interest in how robotics can support many tasks beyond their original function in industry. What is now known as service robotics has the versatility for a range of things, such as complying with social distancing rules by delivering food and medicine to C...
Customer experience|End-User Experience|IT service management (ITSM)|ITIL|ITIL 4|Service management