AXELOS launches Programme to support Accredited Training Organizations (ATOs)

  • 28 May 2014
AXELOS launches Programme to support Accredited Training Organizations (ATOs)

AXELOS has today launched its new Partner Programme to support its growing global network of accredited partners.

The Programme, which is free for accredited partners to join, is designed to help partners grow their client base and discover new opportunities by providing help, advice and support across the AXELOS portfolio

Certified partners will have access to an online portal and benefit from co-funded marketing campaigns, new case studies and whitepapers as well as sales and product training webinars. Other benefits include:

  • Access to co-funded marketing campaigns
  • Sales leads delivered via our online partner search function
  • Access to new and updated case studies and white papers for the suite of products
  • Templates for co-branded promotional materials including AXELOS' new global marketing campaign
  • Direct access to AXELOS Global Partner Programme support
  • Access to sales and product training webinars
  • Use of the AXELOS Partner logo

The Partner Programme is open to Accredited Training and Consultancy Organizations who register to join for free via the AXELOS website.

Kelvyn Lien-Hicks, AXELOS Sales & Marketing Director, says "AXELOS is reaching out internationally with its Global Best Practice frameworks and products to encourage a better way of working. By launching the new Partner Programme, we are very excited to have the reinforcement of an enviable commercial platform to offer to a growing number of international partners.

Our innovative collaborative approach means our Global Best Practice portfolio can make a lasting change and promote a better way of working, thanks to our considerable investment and engagement with our channel the world over. This is a fantastic opportunity for our entire sales ecosystem to benefit from the substantial investments that AXELOS is making, enabling all our partners, both large and small, to win new business, drive the Global Best Practice initiative and grow their business."

One of our key objectives at AXELOS is to encourage more people across the world to see the value of our products and adopt our Global Best Practice frameworks. The Partner Programme will achieve that by providing our global network with help and support to allow them to thrive in their markets."

Partners will also be invited to regional round table events, giving them the opportunity to share market intelligence, identify challenges and improve sales opportunities. Events have already been held in Europe, Asia and North America, with further sessions planned for Oceania and South America later this year.

Kelvyn Lien-Hicks, added: "The round tables are proving hugely popular and are a great opportunity for participants to express their views freely on all aspects of sales and marketing activities in their region. The positive energy and passion at these events has validated our belief that bold collaboration will yield bold results."

Companies interested in joining the AXELOS Partner Programme can complete the online application at: